‘A LITTLE LESS CONVERSATION, A LITTLE MORE TOUCH MY BODY’ – an Elvis AND a Mariah reference in one line? It’s too much.Ħ. The literal building up like the temperature is rising in here, is this going to happen of the finger snaps and the synthy bass getting louder.ĥ. That ‘worrrmp’ bit that comes after each line in the verses.Ģ. Here are my moments that explain why ‘Into You’ is the banger we didn’t deserve but got anyway, so that’s great.ġ. When you listen to it, there are so many moments where you can’t help but think to yourself ‘WHAT A SONG’ (always written in caps please) and then there are the big moments that make you say it out loud and proud. It’s not instantly identifiable as a Max Martin production but at the same time Martin’s genius touch is all over it. ![]() It’s hard to write about Ariana Grande now without talking about what happened in Manchester but Olivia Campbell would have wanted to hear the hits and let’s face it, ‘Into You’ is a bona fide mega hit/banger/bop super-hybrid. “An Elvis AND a Mariah reference in one line? It’s too much” The song is a comfort not only because it articulates something so intangible and human, but because it always resolves. Or it could be a friend you’ve known for years, waiting for the right moment while always worrying that the moment has passed. It could be addressed to a guy you can only half see down the bar when you’re trying to get served, but who you look at with an inevitable kind of determination, like you know what’s going to happen and you don’t need to know his name. ‘Into You’ could take place over years or a fraction of a second. It’s cliché maybe, but it’s only cliché because everyone has felt it, everyone knows it. It’s the throbbing synths and finger snaps building and building until they can’t be held tight anymore, then letting go. It’s the temperature rising, waiting and waiting for them to make a move before you make a move. It’s a specific skip of your heartbeat that you can recall perfectly years after you first felt it. It’s a feeling that’s physical more than intellectual anecdotal rather than totalising. The tension and release, the push and pull and second guessing and wondering whether she’s brushing her hand against yours on purpose and if she’s noticed the jump in your pulse as she does it. The space between tentative possibility and ecstatic actualising is my favourite place for pop to come from. ![]() “It articulates something so intangible and human” Please do listen to the song on a loop while reading this, thank you. ![]() ![]() Basically, ‘Into You’ is timeless a proper I’ll-fight-anyone-who-says-otherwise grade-A masterpiece and doesn’t need an anniversary or tenuous link (see above anyway though right) to be celebrated/lauded. What a toolbox.ĪNYWAY, this is 2018 (new year, new me etc) and given Ariana’s started ‘teasing’ her new album, I thought I’d rectify my wrong and post some glittering words from a selection of guest writers below. Lots of people replied, emails were sent, words were filed and then I went and fucked it up by not getting round to posting anything, not only letting the song’s anniversary pass by, but letting a whole eight months slither into the time vacuum that is life. The song only (ONLY!!!) peaked at number 13 in America (number 14 in the UK) and I wanted people to attempt to right that wrong via the medium of words. Way way back in May 2017 I posted a tweet asking people if they might like to help write a blog about the 10/10 perfection that is Ariana Grande’s ‘Into You’.
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